About · The creator behind the camera
Six years of intentional storytelling.
Based in London. Available worldwide for select brand partnerships. Native French speaker — campaigns delivered in English & French.
Bio
I'm a beauty & lifestyle creator and UGC specialist with a love for the quiet kind of luxury — the kind that lives in the steam of a morning coffee, the weight of a linen sleeve, the second-skin finish of a really good moisturizer. That said, I also enjoy having fun with bold makeup and stand-out designer pieces!
I started @beauty_with_ju in 2020 as a place to document my own skincare and beauty journey, and slowly turned it into a studio. Today I partner with a variety of brands to build campaigns that feel native to the way people actually use Instagram and other social media: honestly, quietly, and with a real point of view.
Every project I take on, I write, shoot, edit and direct myself, so the voice and visual language stay consistent from the hook of a reel to the last line of the caption. The result is content that doesn't shout. It earns the save.
When I'm not on a shoot, you'll find me shopping for my newest outfit, enjoying a meal with my son and partner, behind an espresso machine, or refreshing my drafts' folder one more time.
Capabilities
What I can build with you.
A short list of the things I'm best at. If your campaign needs something just outside this list, write to me. I'll tell you honestly whether I'm the right creator for it.
- 01
UGC Content Creation
Short-form, hand-held, conversion-led
- 02
Beauty & Skincare Storytelling
Hero, reel, tutorial formats
- 03
Editorial Photography
Any light · Any mood
- 04
Reels & TikTok Direction
Hook, story arc, retention pacing
- 05
Bilingual Campaigns · EN / FR
Native French speaker · Voiceover, captions and copy
- 06
Brand Collaboration
Briefing → concept → delivery
- 07
Copywriting & Captions
Voice-first, brand-aligned